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The Endless Bookcase Services

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Book Promotions

Multiple editions help sales

If a book is available in multiple editions in different formats (printed, ebook, audiobook) there will be more sales of that book.

That may seem obvious because some people only buy ebooks or audiobooks but there is more to it than that.

Official research shows that 40% of people buying an ebook will also buy the paperback. It seems that these people tend to read paperbacks when at home and ebooks when travelling.

A similar thing happens with audobooks.

On top of that, the additional publicity that comes from having multiple editions also appears to increase sales.

The Endless Bookcase

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